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New IQOS ILUMA i
Own your moment. One touch ahead. Curious?
For IQOS ILUMA Series

Colour your way. Now, a new way. Curious?
Shop IQOS ILUMA accessories

New IQOS ILUMA i
Own your moment. One touch ahead. Curious?
All you need to know
What is IQOS?
Key reasons to switch to IQOS
Real tobacco, real progress
The science behind IQOS
IQOS Refreshed, Take back program & more

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Care and privileges
Care and privileges
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Dedicated programs, rewards and benefits
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The app to personalise your IQOS experience

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New federal Law on tobacco products and electronic cigarettes
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Next level pleasure.

Discover our ranges of tobacco sticks, made exclusively for IQOS ILUMA. Their ingenious SMARTCORE INDUCTION SYSTEM™ brings you improved draw, taste consistency from stick to stick, generous vapour and less lingering smell than ever before, according to most consumers*.
Meticulous care at every step

Our mission


Unwrapped tobacco sticks


Our TEREA Original Collection has more than 15 flavours to explore, ranging from deep and rich tobacco to menthol.
For users who are looking for varieties and who like to discover new tastes.

Our exclusive TEREA CRAFTED range has natural* botanical flavours that bring a whole new dimension to your tobacco experience.
For taste connoisseurs who are looking for the most refined experience.

Tobacco classics.
The DELIA range delivers tobacco satisfaction by making the essential flavours of tobacco accessible.