IQOS Refreshed, Take back program & more
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New to IQOS? Unlock your IQOS Starter Kit.
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Club member? Benefit from the best prices on your TEREA!
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For IQOS ILUMA Series

Colour your way. Now, a new way. Curious?
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New IQOS ILUMA i
Own your moment. One touch ahead. Curious?
All you need to know
What is IQOS?
Key reasons to switch to IQOS
Real tobacco, real progress
The science behind IQOS
IQOS Refreshed, Take back program & more

New to IQOS? Try IQOS for 14 days.
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Care and privileges
Care and privileges
No obligation to buy
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All-round support for your IQOS device
Dedicated programs, rewards and benefits
Collect points & upgrade your membership status
The app to personalise your IQOS experience

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Discover IQOS Club
Check your points & upgrade your membership status
Share your IQOS experience
Upgrade your IQOS device to the latest version
Tobacco sticks automatically delivered

IQOS Curious X
When curiosity leads to unexpected pleasure.
Online troubleshooting tools for you to fast-track fixing your device.
Find the answer in our FAQs.
All-round support for your IQOS device.
All on warranty and benefits for your device.
Welcome to IQOS Care
Using IQOS is easy. Learn how to use, clean, and charge your IQOS, and find quick tips.
Sometimes a quick fix is all it takes, let us help you troubleshoot your IQOS device.
If you accidentally damage your IQOS device, we’ll replace it for free* so you can continue enjoying your IQOS moments with one less thing to worry about.
If you are entitled for a replacement, with our rapid replacement service you won't have to wait too long for a new device to arrive or even leave your home.
If you are on a holiday or travelling for work in a country where IQOS is available and your device is damaged, let us know and we'll send you a replacement for free*.
We’re always improving the technology that goes into your device. To make sure you continue to get the very best experience update your device to the latest firmware.