We have created this TEREA Limited Pack Edition to mark the 10th anniversary of IQOS. The first ever tobacco stick Limited Pack Edition is an expression of the experiences and moments of pleasure that the IQOS community has gathered over the past 10 years.

The AI x Emotion Art TEREA Series brings together the emotions of IQOS consumers and transforms them into expressive and vibrant art with the help of artificial intelligence.

We have collected the stories of the IQOS community and expressed them with the help of AI tools in different colours and patterns to create real works of art on our packaging.

Don’t miss this opportunity and get a piece of IQOS history today!