Discover IQOS ILUMA the new heated tobacco technology

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- Touch Screen
Check device status and customise your experience with a simple touch.

- Pause Mode
Conveniently pause your experience for up to 8 minutes and resume where you left off*.

- FlexPuff
Adapts to your pace and may provide 4 extra puffs**.

- FlexBattery
Adaptable Holder battery with Eco mode and Performance mode, giving you up to 3 consecutive uses***.

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*Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience. When pause is activated, Performance Mode gives you up to two consecutive experiences and pause is available only for one of the them.
**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.
*** Only available in Performance Mode when pause is not activated.

Hard to choose?

Compare the IQOS ILUMA range to see which device is right for you.

New

IQOS ILUMA i PRIME

Most refined
and advanced.

IQOS ILUMA

Our reference device
Elegant design

IQOS ILUMA ONE

Compact format.
All-in-one design.

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Do not ingest or disassemble SMARTCORE STICKS™. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. See important information.

IQOS ILUMA

^NEW

New

Familiar. Enhanced.

Familiar design. Enhanced experience.

Discover IQOS ILUMA Discover IQOS ILUMA

IQOS ILUMA ONE

New

Pocket-sized.

All-in-one device. Ideal on the go device.

Discover IQOS ILUMA ONE Discover IQOS ILUMA ONE

Thanks to the all-new IQOS ILUMA and TEREA tobacco sticks, you can elevate your experience with real tobacco taste enjoyed in a clean and effortless way.

TEREA offers a range of rich tobacco experiences, pronounced aromas, and delicate and cooling taste sensations. TEREA tobacco sticks are designed to be used only with IQOS ILUMA.

Learn more about TEREA

IQOS ILUMA™ is designed to be used only with TEREA™ sticks. Do not use IQOS ILUMA™ and TEREA™ sticks with previous IQOS™ generations, as this may cause damage to your device.
Do not ingest or disassemble TEREA™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.
See important information

The innovative bladeless SMARTCORE INDUCTION SYSTEM™ heats the tobacco from within the TEREA stick. It unlocks the taste of your chosen tobacco blend, but without any smoke or ash, less smell than cigarettes and no need to clean the device after use.

An illustation showing SMARTCORE INDUCTION SYSTEMTM technology

IQOS ILUMA™ is designed to be used only with TEREA™ sticks. Do not use IQOS ILUMA™ and TEREA™ sticks with previous IQOS™ generations, as this may cause damage to your device.
Do not ingest or disassemble TEREA™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.
See important information

Simple ways to switch.

Try IQOS

Try IQOS ILUMA at home. 14 days. No obligation to buy.

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Buy IQOS

Order online your IQOS ILUMA Starter kit. Free shipping.

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Try IQOS

Buy IQOS

Try IQOS ILUMA at home. 14 days. No obligation to buy.

Learn more

IQOS ILUMA™ is designed to be used only with SMARTCORE STICKS™. Do not use IQOS ILUMA™ and SMARTCORE STICKS™ with previous IQOS™ generations, as this may cause damage to your device. Do not ingest or disassemble SMARTCORE STICKS™. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.

Visit important information.

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