English

TOGETHER. FORWARD.
More of what you enjoy

Tobacco pleasure and satisfaction; it’s important to all adult IQOS users. Those moments we look forward to, whether on your own or shared with others. They mean so much to so many of us.

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It’s about pleasure

A change in perspective opens the door to new pleasures.

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IQOS offers to adult smokers real tobacco satisfaction without cigarette smoke and smell getting in the way, so you can enjoy more of these moments. Embracing more of what you enjoy. Being able to do it all with those who matter most to you.

This product is not risk-free. It contains nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use nicotine products.

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IQOS offers to adult smokers real tobacco satisfaction without cigarette smoke and smell getting in the way, so you can enjoy more of these moments. Embracing more of what you enjoy. Being able to do it all with those who matter most to you.

This product is not risk-free. It contains nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use nicotine products.

It’s about pleasure

A change in perspective opens the door to new pleasures.

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I IQOS Because…

“IQOS is a world without smoke and bad smell bothering people around us – simply the best!”

Diana

“The best experience to give up old-fashioned smelly smoking. I recommend IQOS to everyone.”

Alin

This product is not risk-free and contains nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use nicotine products.

* PMI Financials or estimates, IQOS user panels and PMI Market Research. Status as of March 2021. IQOS users who have completely quit cigarettes and for whom PMI HeatSticks represent at least 70% of their past 7-day heated tobacco consumption