Is IQOS a Vape?

Apr 23, 2021

Is IQOS a Vape? – IQOS Switzerland

We’ve heard this question time and time again – is IQOS a vape?
The answer? While both options are smoke-free alternatives to cigarettes for adult smokers – no, IQOS is not a vape!

What are the differences between IQOS and Vaping?
Here are all the important differences between IQOS and vapes.

1. Technology.
IQOS is part of a category of products called heated tobacco. These products utilize innovative tobacco heating systems, such as IQOS’s HeatControl™ to heat tobacco instead of burning it. In comparison, vapes – also called e-cigarettes - work by heating and then vaporizing e-liquid, or vaping liquid.

2. Tobacco.
IQOS utilizes tobacco made of real tobacco leaves that are harvested, and then specially prepared and compressed into tobacco sticks, called HEETS. The precise heating of these tobacco sticks works to deliver tobacco flavor, and at the same time, does not burn tobacco. HEETS are not risk free. They contain nicotine, which is naturally occuring in tobacco and are then addictive. On the other hand, vapes do not utilize real tobacco; instead, they utilize a vaping liquid available in a variety of flavors at vape shops. Vaping liquids come with or without nicotine. 

3. Experience.
IQOS delivers an experience that is similar to smoking. IQOS provides real tobacco taste and satisfaction. HEETS are designed to last around 14 puffs, which is around the same amount of time as a cigarette. Vapes, however, offer a completely new experience that is different from smoking, due to the usage of vaping liquids.

4. Product variety.
Currently, there are two options of IQOS devices to choose from – IQOS 3 DUO or IQOS 3 MULTI. IQOS 3 DUO heated tobacco devices have a separate holder and charger, while IQOS 3 MULTI have those components integrated as an all-in-one device. These different options allow adult users to select IQOS heated tobacco device that best suits their lifestyle.

IQOS is Not a Vape
IQOS is not a vape, but IQOS is a better alternative to cigarettes. It is known that the majority of harmful chemicals in cigarette smoke comes from burning tobacco. Unlike cigarettes, IQOS does not burn tobacco and therefore produces no smoke. IQOS emits 95% less harmful chemicals compared to cigarettes*. Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.


*"95% less" represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). See Important Information on



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